Be Creative. NOW.
![](http://www.dsng.net/hello/144/970/320/esplanade01.jpg)
These posters aren't part of a government campaign, incidentally. If you recognise the typeface, it's a Volkswagen-sponsored thingamajig.
Add: If imagination is more important than knowledge, why are these posters quoting people instead of coming up with original ways to phrase the idea?
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