Apostrophe catastrophe

Grammatical peeve of the day from conversations overheard on the MRT: "fats" is plural if you're referring to different kinds of fats - saturated, monounsaturated etc. "Fats" is not plural if you're referring to the spare tyre around your stomach. (Non-grammatical peeve: quasi-anorexic women speaking about fat (or 'fats' - ugh) that don't exist.)

apostrophe

Oh, another peeve spotted on the MRT (see photo of ad above): use of the open inverted comma (aka the single quote mark) when you should use an apostrophe, such as before a year. I don't mind the Prince-style use of "4" for "for" that much - it's a bit naff and dated, but tolerable - but that quote mark really grates with me. I know - I complained about it earlier this month, complete with link to a typography page, but I figured I might as well drum the point home...

Comments

Post a Comment

Popular posts from this blog

50 Cent's crib

This New York Times article on 50 Cent's life in the sleepy suburb of Farmington, Conn. , is quite wry - But a cook at China Palace said Mr. Jackson could save 10 percent on any order over $30... Ah, the privileges of fame... 10% off Chinese takeout! For the party, Mr. Jackson ordered more than $5,000 worth of liquor, including "a lot of Baccardi," according to the owner of a Farmington liquor store who spoke on the condition of anonymity "to protect his privacy." Sipping Bacardi (ooh, caught a Times misspelling) like it's his birthday. How anonymous could a liquor store owner in a suburban town be? It's not like there're hundreds of liquor stores in the town, I'm guessing. I like how they keep referring to him as Mr. Jackson...
Read more

Dog blogs, plus the I look like my dog "contest"

Image
I've just discovered Puptastic , another dog blog, and learnt the following disturbing facts: 1. The dog most likely to eat you when you're dead is the Dachshund. Beware the hot dog! 2. Some people look a lot like their dogs . A lot. But only if they own pedigrees . Actually, I've heard about this study for a long time - it made its rounds on the Net a while back. It's a selection thing. Anyway, the post had a link to pictures of what they claimed was a "I Look Like My Dog" contest (urban legend alert - I think it's more likely to be just a series of regular Cesar ads), including this one: Update: some quick Googling shows that the idea that this is a dog-resemblance contest is almost certainly not true. Presumably the "winners of the 'I Look Like My Dog' contest line was meant to be facetious, but people have taken it seriously. In reality, these were ads done by ALMAP/BBDO Sao Paulo that won some Gold awards at the 2000 Cannes Lions ( thi
Read more